So this fall wasn't a complete hot mess, expecially compared to last year. There were some facepalm/head scratch inducing randomness, but that's par for the course with BBW. The point is this fall wasn't that bad but it could'e been better. That said, let's talk about next fall. I've thought of some critiques and ideas that will truly make next fall fallgasmic
Ok so first of all, enough with the pumpkin; it's a marketing ploy you have overused for too long. For 4 years you've given us all pumpkin collection with a number of remarkably un-pumpkiny scents increasing every year. Just slapping the word pumpkin on candle does not guarantee success. And I've said before and I'll say it again, cinnamon does NOT a pumpkin scent make. I think for years of unpumpkiny pumpkin scents is enough.
Also contrary to what you might think and this gonna sound crazy if not controversial but not every one likes pumpkin/pumpkin spice scents. Some outright hate them. Lord knows I did for years. A good number of us autumnophiles and candleconnoisseurs are TEAM APPLE - whether it's apple cider or apple-cinnamon or caramel. Seriously what's fall without apple scents and these past couple of years, the number of pumpkin scents outweigh the apple scents...Can a bitch get some Apple Luv! And the thing is there are so many apple scents over the years to pick from
Cider Lane, Caramel Apple, Farm Apple Cookie, Apple Pumpkin Pancakes, Spiced Cider/Spiced Pumpkin Cider, Applewood Bonfire, Red Radiant Maple, Autumn Apple, Apple Ale, Warm Apple Pie, APPLE CRUMBLE
And there so many fun apple based bakery treats to experiment and create...
Apple Butter, Apple Fritters, Apple Ginger Cupcake, Cran-apple Tart, Apple Crumbcake, Apple Peanut Butter Cookies, Apple Spice Tea, Apple Raisin Cinnamon Roll, Walnut Apple Cluster
You can still have pumpkin scents - Pumpkin Sugared Doughnuts (bleghh), Pumpkin Cupcake, Pumpkin Spiced Cheesecake, Pumpkin Caramel Latte
But also have some non-pumpkin scents to even the score - Spiced Biscotti, Chocolate Pistachio, Vanilla Chai, Cinnamon Tea, Espresso Bar/Gourmet Espresso, Oatmeal Raisin Cookie, Banana Nutmeg Bread Pudding/Banana Pumpkin Muffin
Another collection I thought...and I'm surprised you guys haven't thought of it is a "back to school". Every store in the nation has something to offer for back to school, take advantage of that. And think about it... candles in this collection would perfect gifts kids can give their favorite teachers, teachers and school administrators can give them to each other, great for older kids, even high school and college students, nice gift for parents for work in the school system. This would be a fun collection to play with...
Autumn Apple (Apple for teacher)
Blueberry Pumpkin Patch (blueberry muffins)
Roasted Pumpkin Butter (Peanut butter sandwich /fluffernutter)
Strawberry Rhubarb Marmalade (strawberry jam)
Oatmeal Raisin Cookie
Vanilla Pumpkin Marshmallow
Pumpkin Woods - "Autumn Schoolhouse"
New scents could be - Orange juice or cran-apple juice, grape jelly, cereal milk, honeybuns, chocolate milk...the possibilities are endless!
I was so happy we had a Thanksgiving collection last year..despite most of the scents being lame and not very Thankgiving-y. Bring it back and add some scents that actually have something to do with Thanksgiving
Harvest Gathering (come on!), Butternut Squash, Porchside Pumpkin, Spiced Autumn Wreath, Kitchen Spice, Pumpkin Fireside, French Baguette (hot buttered buns), Cranberry Cider or Harvest (cranberry sauce), Praline Pecan Cobbler (just call it pecan pie), Spiced Pumpkin Cider, Pumpkin Caramel Latte..PUMPKIN PIE (HELLO?!!!)
And of course, some newness - cranberry sauce/dressing, corn on the cob, red wine (not Wine Cellar), pumpkin creme brulee...SWEET POTATOES/YAMS WITH MARSHMALLOWS (AGAIN, HELLO?!!!)
Lastly, can we PLEASE get some NEWNESS?! I fervently believe that every single collection (maybe with the exception of the WB core collection) should be a mix of returning classics, fan favorites and newness. Here are some concepts I thought right off the cuff...
Pumpkin Spice Latte
an "autumn rain" (eucalyptus, lavender and sage?)
a walk in the woods scets
something with plums
hayride/haystacks (not Pumpkin Hayride)
And now some scents to consider bringing back cuz they're awesome and very missed
Oatmeal Raisin Cookie
the original test version of Tailgate
Apple wood Bonfire
Red Radiant Maple
Blueberry Pumpkin Patch
Spiced Pumpkin Cider
Pumpkin Caramel Latte
Spiced Autumn Wreath